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The following article provides valuable insight about today's retail marketplace. It first appeared in Nationwide's Independent Thinking Magazine in August 2014 and has been reposted here for your viewing.

This article is a follow-up to Jeannine Ghaleb's first article: "UNLEARN and RELEARN: REINVENTING THE GAME TO ENGAGE TODAY'S CUSTOMER".

Please Click Here for the PDF Format


UNLEARN AND RE-LEARN article published in March 2014

 


Independent Thinking - August 2014 online version